Villa Bellezza
Inspired by centuries-old villas of Southern Europe, Villa Bellezza is home to a winery, tasting room, restaurant, and more. Villa Bellezza surrounds a piazza created to enjoy good food, award-winning wine, and a little bit of “la dolce vita.” Cue was tasked with creating a unique labeling system to accommodate a portfolio of more than 30 wines, each embodying the beauty of the wine and destination. The solution unifies a wide spectrum of wines and makes each bottle a lovely reminder of the destination’s experience.
Agency: Cue
Creative Director: Alan Colvin
Photography: Kevin Kramer
